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A dating profile: an essential feature for your customers
The EasyDate White Label platform gives dating customers the opportunity to create a detailed personal profile. Why? Well, users can be as specific as they want and this increases their chances to find their perfect match, as well as giving other singles valuable information they can use when trying to start a chat or write an email to break the ice.
On our white label dating sites it doesn’t take long to complete a dating profile. We have worked hard at developing a system that encourages singles to fill in their profiles without totally getting on their nerves or wasting their time. When your customers do not complete their profile after registration, we then encourage them via email to do so. These marketing efforts result in better conversions for you as a partner.
As a dating website owner you can also re-enforce the idea that building a dating profile is absolutely essential to finding a good match. For example, if you are sending traffic from another website of yours to your dating site you can develop unique content where you explain to your customers why this is important to do after registering to the dating website.
The fields present in the profile form of our white label dating sites are quite varied and go from star sign to income, education, hobbies and more. There’s even a ‘personality’ area where singles can give themselves a score on a scale of 0% to 100% on specific personality traits such as being ‘loving’, ‘confident’, etc.
Sometimes, the most useful bits of information on a profile are the words written in areas where users fill in text boxes with their own thoughts. This is where your customers have the freedom to express themselves in their own style. This is particularly handy for someone who wants to get to know a member a lot better.
So, as a white label partner, you can always make your users aware that an interesting and complete profile has a positive impact and increases the prospects of meeting THE one. Dating customers can also rate each other and those rated higher will appear higher up on the search results.
One thing is clear: the more detailed the search, the better the chance of finding a perfect match. We can feel attracted to someone but it’s not until we really get to know the specifics that we decide, whether we really want to be with them or not.
As a white label partner you can be sure that we are giving your customers the best chance to find their other half, and we are also giving you the best shot at converting your customers.